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Advertising coverage.

Wishing to promote responsible consumption without excess, in addition to meeting the demands and expectations of many consumers, Cointreau has decided to revisit its range of recipes to create a new category of so-called "Alternative" cocktails, with an alcohol content of 8° or less and a quantity of 40° spirits not exceeding 25ml per glass (or equivalent). Today, this category represents 10% of the cocktail menu, with the goal of offering 20% of alternative recipes by 2025.

To illustrate those new recipes, we produced different photos showcasing the ingredients, the tasting and discovering process of the new products. 

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