Window shopping with Chiara Ferragni...
Again this year, the famous Parisian department store Printemps has missioned us to cover the opening of its Christmas display windows and to share this event worldwide.
We produced interviews of the display window puppeteers, the artistic director, the general manager and, of course, of Chiara Ferragni, the celebrity who cut the ceremonial ribbon.
We did live coverage of the ceremony and distributed it to global media with our partner EBU, and via Instagram.
Prestigious national and international TV networks broadcasted our content during their news programs.